Noise A Flaw in Human Judgment by Daniel Kahneman, Olivier Sibony and Cass R Sunstein

From the world-leaders in strategic thinking and the multi-million copy bestselling authors of Thinking Fast and Slow and Nudge, the next big book to change the way you think.

Imagine that two doctors in the same city give different diagnoses to identical patients – or that two judges in the same court give different sentences to people who have committed matching crimes. Now imagine that the same doctor and the same judge make different decisions depending on whether it is morning or afternoon, or Monday rather than Wednesday, or they haven’t yet had lunch. These are examples of noise: variability in judgements that should be identical.

In Noise, Daniel Kahneman, Olivier Sibony and Cass R. Sunstein show how noise produces errors in many fields, including in medicine, law, public health, economic forecasting, forensic science, child protection, creative strategy, performance review and hiring. And although noise can be found wherever people are making judgements and decisions, individuals and organizations alike commonly ignore its impact, at great cost.

Packed with new ideas, and drawing on the same kind of sharp analysis and breadth of case study that made Thinking, Fast and Slow and Nudge international bestsellers, Noise explains how and why humans are so susceptible to noise and bias in decision-making. We all make bad judgements more than we think. With a few simple remedies, this groundbreaking book explores what we can do to make better ones.

Product Details:

• DATE:               01/06/2022
• ISBN:               9780008309039
• RRP PRICE:      $27.99
• CATEGORY:     PSYCHOLOGY
• FORMAT:         Paperback
• FORMAT SIZE: 198 X 129
• PAGE EXTENT: 464
• IMPRINT:         UK WILLIAM COLLINS

About the Author

Daniel Kahneman is a Nobel winning psychologist and economist. He is the author of bestseller Thinking Fast and Slow. Thinking Fast and Slow sold 5 million copies globally and 140k in Australia.

Olivier Sibony is Professor of Strategy and Business Policy at HEC Paris. Previously he spent 25 years as a senior partner at McKinsey & Co.

Cass Sunstein is the Robert Walmsley University Professor at Harvard, where he is founder and director of the Program on Behavioral Economics and Public Policy. A columnist for Bloomberg View, a frequent witness before Congress, and an informal adviser to many public officials in national, state, and local governments, he has served as Administrator of the White House Office of Information and Regulatory Affairs, as a member of the President's Review Group on Intelligence and Communications Technologies, and as an Attorney-Adviser in the U.S. Department of Justice. His many books include the bestseller Nudge (with Richard H. Thaler), Simpler: The Future of Government, and Republic.com.